TAFE TRACTORS

INNOVATE ENGINEER CULTIVATE

The TAFE TRACTORS is synonymous to toughness, high standards of precision and build quality, integrating the expertise of TAFE.

TAFE tractors

Cultivating the world

Power, performance, and versatility are packed into every model of a TAFE TRACTOR. Whether it's compact, mid-range, or heavy duty, the experience you have will be unforgettable.

Our Legacy

About Tafe

TAFE Tractors is the signature brand of TAFE - Tractors and Farm Equipment Limited, an Indian tractor major incorporated in 1960 and one of the largest tractor manufacturers in the world. TAFE Tractors are renowned for their durability, reliability, efficiency and ease of use, and have proven themselves over time, earning the trust of customers worldwide. TAFE is among the top exporters of tractors from India, exporting to 80+ countries and having a strong presence in several countries including 30 African nations. TAFE's product portfolio for the international markets includes tractors ranging from 24 to 100 horsepower.

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Our Distributor

Browns Agriculture

Browns Agriculture Division is the founding business of Browns & Company PLC, a conglomerate with a rich history spanning over 140 years. Browns Agriculture is renowned as being the first organization to introduce a walk behind tractor-1951 and a four wheel tractor in 1952 to the Sri Lankan Market.

In 2003, Brown & Company PLC was awarded with the TAFE tractor distributorship. In 2005 Browns Agriculture became the market leader in four wheel tractor segment and continued to be the market dominator with an undisputed market share to the present. Today, Browns Agriculture holds the leadership position not only in the retail sales but also in the corporate segment with a 90% market share.

The division have expanded its business into emerging markets such as combine harvesters, loader attachments, three wheel trucks, mini trucks, lubricants and other implements.

Further Browns Agriculture holds a well spread island wide distribution network comprise of more than 130 dealers, where 70% of them are exclusive dealers. This Strategic Business Unit (SBU)has taken steps to maintain the 3 ā€˜Sā€™ concept (Sales, Service, Spare parts) in the premium dealer locations for the sake of delivering an elegant service to the customers.

Browns Agriculture firmly believes that to achieve lasting success in the industry, individual needs of the farmer community needs to be addressed. Hence its strategy has been built to enhance the product line by introducing products with features parallel to the needs of the customers in that specified market sector. At present it caters to all the segments in the market through a wide range of TAFE models.

In the combine harvester segment Browns Agriculture have captured a massive share in the market with a short time. Browns Agriculture holds the reputation for catering technologically most advanced products with best quality in the segment and have able to obtain a high aspiration value for the very reason. At present Browns Agriculture is the sole distributor in Sri Lanka for five different international combine harvester brands.

The SBU endeavors to commit an outstanding after sales services hence the brand equity in the industry is highly rely upon the quality of the services provided. Whereas Browns Agriculture have well known for its excellent track record for the best after sales services due to its uniqueness. Such unique services include Labor free door step services and mega service campaigns held as a courtesy service to the after warranty clients. The division is maintaining a highly skilled technical staff along with strong service network. The SBU also maintains service centers in key locations to strengthen the Service Network and also have furnished with strong spare parts network across the island ensuring convenient accessibility for spare parts.

POWERING

AGRICULTURE

80+

Countries

1600

Dealers

1960

Incorporated

+
180000+

Tractors Manufactured Annually

TAFE tractors have demonstrated their durability in challenging landscapes and diverse soil conditions, catering to a broad spectrum of applications across global regions. This has instilled confidence in farmers worldwide, earning TAFE TRACTORS a reputation for reliability and trust.

PLOUGHING

INNOVATION

Our core value at TAFE TRACTORS is innovation. We are committed to ongoing research and development, utilizing state-of-the-art tools to maximize tractor performance. Looking ahead, we envision developing new technologies to meet the evolving demands of modern agriculture, making farmers' lives easier.

PIONEERING

THE FUTURE

TAFE's vision for the future revolves around sustainability, innovation, and technology for a greener and better future. Committed to advancing machinery, we aim to provide reliable and efficient solutions that align with global trends. TAFE's holistic approach focuses on empowering farmers with tools for new and innovative agricultural practices, positioning itself as a key player in shaping the future of agriculture.

OUR STORY

DRIVE FUTURE

With an annual sales of over 180,000 tractors, our commitment to responsible manufacturing is reflected in the fuel-efficient and environmentally conscious design of our tractors. Our dedication to quality and innovation has earned us numerous awards and accolades in the agricultural industry. TAFE is a name associated with excellence, recognized for our contributions to the farming world.

News & Events

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TAFE Tractors, rich dish at Agritechnica 2023. With electric tractors stealing the show.

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