Leading Tractor Major TAFE Expands Global Reach With New Subsidiary In Mexico

Mexico, October 3rd 2024 | TAFE, Tractors and Farm Equipment Limited, one of the largest tractor manufacturers in the world, established in 1960, and the second largest in India, has decided to open a subsidiary in Mexico to better support the large customer base. Business operations are expected to commence in January 2025, and TAFE is currently engaged in discussions with various agencies including interested parties for association.

TAFE has earned the trust of customers through its range of products that are widely acclaimed for quality and low cost of operation. TAFE tractors are sold globally in over 80 countries powering farms in Asia, Africa, Europe, North and South America with a strong distribution network of over 1600+ dealers and distributors.

TAFE’s product range includes 20-30 HP mechanical and hydrostatic compact tractors and a full range of utility tractors from 35 HP to 110 HP. The range includes basic as well as advanced version of tractors, open station and cab tractors. With its long and rich experience in international markets, TAFE produced tractors are well known and have found favour with Mexican customers for a number of years now. As it pursues its growth strategy, the development of the Mexican market marks a significant development after the recent successful launch of its range of tractors in Europe.

Besides tractors, TAFE and its subsidiaries have diverse business interests in areas such as farm-equipment, precision farm management solutions, diesel engines and gensets, agro-industrial engines, engineering plastics, gears and transmission components, hydraulic pumps and cylinders with world class manufacturing locations in India and Turkey. Apart from these, TAFE is also engaged in vehicle franchises and plantations.

About TAFE Tractors: tafetractors.com

TAFE TRACTORS is the signature brand of TAFE - Tractors and Farm Equipment Limited, an Indian tractor major incorporated in 1960 at Chennai, India, with an annual turnover in excess of $1.6 Bn. One of the largest tractor manufacturers in the world and the second largest in India by volumes, TAFE sells over 180,000 tractors annually.

TAFE has earned the trust of customers through its range of products that are widely acclaimed for quality and low cost of operation. A strong distribution network of over 1600+ dealers effectively backs. TAFE exports tractors to over 80 countries, powering farms in Asia, Africa, Europe, the Americas, and Russia.

Besides tractors, TAFE and its subsidiaries have diverse business interests in areas such as farm-machinery, diesel engines and gensets, agro-industrial engines, engineering plastics, gears and transmission components, hydraulic pumps and cylinders, vehicle franchises and plantations. TAFE is committed to Total Quality Management (TQM). In the recent past, various manufacturing plants of TAFE have garnered numerous ‘TPM Excellence’ awards from the Japan Institute of Plant Maintenance (JIPM), as well as a number of other regional awards for TPM excellence. In July 2023, TAFE won the ‘Launch of the Year’ award for Eicher PRIMA G3 range of tractors, besides three other prestigious awards including, and the ‘Best CSR Initiative’ for JFarm Services, at the 4th edition of the Indian Tractor of the Year (ITOTY) Awards 2023.

TAFE’s JRehab won the ‘Best Private Employer Award’ for the ‘Welfare of Differently-Abled Persons’ from Tamil Nadu Government in August 2022. TAFE’s Madurai plant, Doddaballapur plant and the JRehab Centre won multiple gold awards at Central Convention for Quality Concepts 2019, for their unmatched commitment to quality. Strict adherence to safety standards led TAFE’s Sembiam plant to win four awards at the Safety Awards 2019 by the Directorate of Industrial Safety and Health, Government of Tamil Nadu. ‘Unnatha Suraksha Purashkara’ Safety Award 2019 was presented to the TAFE Doddaballapur plant by the National Safety Council.

TAFE became the first Indian tractor manufacturer to win the Frost & Sullivan Global Manufacturing Leadership Award in 2018, being recognized with the ‘Enterprise Integration and Technology Leadership’ award and two ‘Supply Chain Leadership’ awards. In recognition of its outstanding contribution to engineering exports, TAFE has been named the ‘Star Performer - Large Enterprise (Agricultural Tractors)’ by the Engineering Exports Promotion Council of India - Southern Region for the 23rd time in a row.

TAFE's tractor plants are certified under international standards ISO 9001 for efficient quality management systems and under ISO 14001 for environment-friendly operations.

Contact:

Sunitha Subramaniyan,

Chief Communications Officer, TAFE

contact@tafetractors.com